TVS – BMW Combo

 In Motors


First time in the history ,  German auto major BMW tied up with TVS to make sub 500cc bike.Schallar said ” We will introduce this new premium series in both our home markets in Germany, France or the US as well as emerging markets like South-East Asia, China, Brazil and India,”

We are all committed to profitable growth in market and this additional growth will happen with the help of lower cc bikes.For TVS tie up we will produce 250cc motor bike.
          “BMW’s technology and quality standards are significantly higher than anything we have seen and there will be a direct rub-off on our engineering and tech expertise and an indirect rub-off on the whole system in TVS,”  although there will be additional
investments in tooling, machining and manufacturing of certain parts.TVS invested 20million euros in the tie up-Srinivasan TVS head.
         On western markets BMW already leading in sale. TVS’ price to earnings ratio considerably
lags Hero and Bajaj Auto limited.Hope bike lovers will happy with this model.
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